What If Cars Were Supermodels?
What if cars were Supermodels series
When we first started our car reviews some years back, we decided to personify cars by likening them to celebrities. Seen as a bit outlandish at the time, we've noted this been embraced by more than a few into their own auto overviews. Revolutionary? We'd like to think so.
That's why we love the latest from fashion photographer Viktorija Pashuta who recently decided to explore the theme “What if Cars Were SUPERMODELS?” in her latest portrait project.
Gathering 12 of the worlds top supermodels, Pashuta and her team spent hours to research, style and photograph each to reflect vehicle brands including Kia, Toyota, Ferrari and Mercedes Benz.
“In our materialized world – people get so much attached to certain objects that to imagine them as human beings is not that difficult,” Pashuta said.
“The most interesting part was combining fashion elements with car features. The hardest part in these sort of photo shoots is preparation.” Pashuta and her team spent days working on the details of each portrait, aiming to capture the “soul” of each vehicle in how the models are portrayed.
The results speak for themselves.